In the fast lane with us:
Data Driven Teams for Marketing and Communication.

Consulting for digital excellence: we evaluate and organise communication & marketing

.companion is a strategy consultancy and data agency from Berlin. We offer unique services and references around "data-driven" and use KPI to drive Digital Excellence. We are SPECIALISTS FOR MARKETING KPI since 1998. Teams and your leadership are at the centre of our attention.

We are DATA-DRIVEN CONSULTANTS, developing data-centric goals and workflows for content and marketing.

As a NEUTRAL DATA AGENCY, we support "Data-Driven Teams" in newsrooms, content and campaign studios with our Content .ONE automation service.

As TOOL EXPERTS, we enable management-relevant measurement of goals.

In our award-winning EXCELLENCE FORUM, Germany's most important benchmark circle for digital communication, we compare communication performance in owned, paid, social and earned media with large and medium-sized companies.

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CEO echo (DAX) for February 2023

Fully automatic public evaluation. Individual evaluation: contact@companion.de CEO echo in February 2023: 30% more mentions of DAX and MDAX managers. Last month, the .companion metrics bot found 30% more CEO mentions than the average of the previous months. Overall, 58% of the CEO echo was generated by editorial online content, while the social media share was 42%. Overall, CEO Echo content activated its readers in February [...]

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CEO Echo (global) results for February 2023

Fully automated general evaluation. For a customized report involving any given CEO, please email contact@companion.de CEO Echo for February 2023: 7% less CEO mentions Last month, the .companion CEO metrics bot found 7% less CEO mentions than the average of the previous months. Overall, 49% of mentions captured by the CEO Echo were generated by editorial online [...]

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Sustainability Reporter: Issues for "Consumer Goods", global, January 2023

Below are the latest sustainability insights from sdg-echo.com, Excellence Forum's continuous benchmarking service for #sustainability #communications . In today's post, we will share an insight on the most negative topics in English language, that came up in the context of company brands and sustainability within the industry sector "Consumer Goods". Looking at January, sdg-echo.com found that most [...]

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Sustainability Reporter: Issues for all industries, EU market, German hits, Jan 23

Here are the latest findings from sdg-echo.com, Excellence Forum and Meltwater's continuous benchmarking service for #sustainabilitycommunications. Following is our free monthly report on the biggest negatively charged topics in the context of corporate brands and sustainability. In this post, we take aim at German-language mentions in the EU market. Last month, sdg-echo.de determined that the following 5 topics generated the most negative [...]

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Sustainability Reporter: Issues for Mobility & Travel, global, in January 2023

Here are new sustainability insights from sdg-echo.com, Excellence Forum's continuous benchmarking service for #sustainability #communications . In today's post, we will share an insight on the most negative topics in English language, that came up in the context of company brands and sustainability within the industry sector "Mobility & Travel". In January, sdg-echo.com found that these topics [...]

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