TLDR: Social Media Demystified. .companion's presentation on the role of social media in the overall mix was THE top topic at TV Effect Day. Take 25 strategic minutes for an unbiased look at the impact potential for advertisers.
Month: April 2015
To TV Effect Day - 4 marketing myths dissected in 3:44 min.
TLDR: At the TV Effectiveness Day, not only .companion, but also marketing professor Byron Sharp speaks. Here is a short interview with valuable suggestions for free thinking, also in online marketing.