Good content wins through. So does that of our software colleagues at Percolate. They usually deliver an enterprise platform to unify marketing workflows across many distributed teams. But every once in a while, they also deliver research data for organizing content and marketing within the company. Here's an interesting overview of how the not-insignificant investment in a [...]
Key figure bot: The CEO echo in June 2019 - automatically interpreted
The digital presence of DAX/MDAX managers - here is the public ranking. About the CEO Echo The strategy and data consultancy .companion, specializing in the evaluation and organization of digital marketing, continuously examines the digital media echo on all DAX and MDAX CEOs. It is measured with the market-leading media monitoring tool Talkwalker, which analyzes all content in German and English that is published worldwide on websites, in forums [...]
Review Symposium 49: Control is good, trust is better.
"Control is good, trust is better? New foundations for digital excellence" - that was the motto of our 49th Web Excellence Forum in Frankfurt. Here is the summary of two successful days with almost 40 company representatives. They gave outstandingly good feedback on a program of practice-relevant contributions, discussions and exciting outlooks on the future of content, marketing [...]
Key figure bot: The CEO echo in May 2019 - automatically interpreted
The digital presence of DAX/MDAX managers - here is the public ranking. About the CEO Echo The strategy and data consultancy .companion, specializing in the evaluation and organization of digital marketing, continuously examines the digital media echo on all DAX and MDAX CEOs. It is measured with the market-leading media monitoring tool Talkwalker, which analyzes all content in German and English that is published worldwide on websites, in forums [...]
ORIENTATION AID FOR COMPANIES
As always, everything is a question of weighing up. A document from the Conference of Data Protection Authorities provides many exemplary answers to the question of when data processing requires consent and when it does not. Simply click here: Guidance from the supervisory authorities for telemedia providers